Start & Run Your Own Record Label

This presentation will go through the entire process of starting a record label, from the inception of an idea, to operating an established business. Some important topics covered are:

          * Setting up a business

          * Retail marketing and promotion

          * Radio promotion

          * Doing your own publicity

          * Marketing and promoting on the Internet

          * International marketing

          * Street promotion

          * Financing

          * Distribution

          * Manufacturing